Importance of Reputation As a lawyer, you put in the time. You went to school, college, and then law school to become a lawyer. You probably took out some student loans and spent years paying them off. You work long hours and you have to live by the rule of law. You are held to…
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Importance of Claiming Your Listings Now that we have realized that our online reputation with review sites is imperative to our success, it is time to learn how we get our hard work and good reputation out there in the virtual world. YOU NEED TO CLAIM YOUR BUSINESS. The way the review sites operate is…
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Understanding Review Sites Lawyers have always been in a class of their own. They speak a different language, they hold to the rule of law, and they have always gotten their clients by word of mouth reputation. Times are changing, though, in this new internet age. There are a multitude of review sites on the…
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According to Corey Saban, contributing author to Attorney At Law Magazine, video marketing is the new trend to engage your prospects. Here are some of the fun facts he shares: 46% The percentage of Internet users who took some action after watching an online video ad. Videos drive people to take action. There’s no better…
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Do you have a strategic marketing plan that guides your marketing activities? Do you know some of the specific steps and strategies that you are going to implement this year to achieve your goals? And where is social media and LinkedIn fitting into the picture? Before I wrote this article, I had three highly respected…
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With almost 20 years of public relations and marketing experience, Amber M. Dixon assists businesses with marketing and public relations strategies. Amber’s unique and extensive experience in both the marketing and public relations industries, compared with many consultants/companies in her field who focus on one or the other, provides an all-inclusive experience for clients. Prior…
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Joan Muschamp brings over 35 years of professional marketing and social media experience to the world of small business, technology and e-commerce Joan believes that a well integrated marketing strategy is essential for business owners to attract the right customers. A strong believer that human relationships are the driving force in long-term business success, she…
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Working in Internet Marketing for the last 10 years and off line marketing for the previous 25, Karen Dennison has seen the good, the bad and lots of the ugly. But, instead of trying to sneak around the search engine parameters, she feeds the beast exactly what it wants and the results are better search…
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MaryPat Kavanagh has extensive experience in marketing and small business since 1989. She has owned retail businesses, restaurants and consulting practices and has been extremely involved in her community through local Chamber of Commerces, National Association of Women Business Owners (NAWBO), Shared Vision Network, Jaycees, and other networking and professional development organizations. In 1999, she…
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I must admit, the first time I heard a fellow marketing expert share her list of marketing “strategies” that she was proudly implementing, I was horrified. It didn’t occur to me that someone who considered herself a “strategist” didn’t know the first thing about strategy. In fact, her list of “strategies” was really a list…
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